THE POWER OF RETINOL: Olay Regenerist Retinol 24 Serum renews and resurfaces your skin overnight to give you a plump, younger looking skin throughout the day. Packed with 99% pure Niacinamide, this serum gives you long-lasting hydration and overnight repair. HYDRATED SKIN WITH EVEN GLOW THROUGHOUT THE DAY: The product contains 99% pure Niacinamide that penetrates 10 layers deep into the skin and keeps the skin hydrated for 24 hours. 99% pure Niacinamide also helps rejuvenate the skin to make it smooth and glowing. NO REDNESS OR IRRITATION: Olay Regenerist Retinol 24 Serum is packed with concentrated, powerful ingredients such as Niacinamide (Vitamin B3) which does not cause redness or irritation of any sorts. Anyone over 23 years of age can use Regenerist Retinol 24 Serum regardless of skin type or sensitivity. PACKED WITH GOODNESS : The product does not contain ingredients that may be harmful for your skin like (i) Sulphates (ii) Parabens (iii) Phthalates (iv) Perfumes (v)Artificial dyes (vi) Essential Oils (vii) Fragrances FOR ALL SKIN TYPES: Formulated to suit normal, dry, oily and combination skin types. Our team of scientists carefully screen 1000+ ingredients and use only the top 1% to formulate products that suit all skin types, ensuring that everyone can achieve plumper,younger looking skin.